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What is fuelling the rise and rise of gold in 2025 and will this surge hold?

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Introduction to the Gold Rush

2025 is shaping up to be the year of gold, with prices soaring to historic highs at unprecedented speeds. The spot price of gold has crossed a record high of $4,320 per ounce, marking the highest weekly gain since 2008. As of now, the domestic market is seeing 24K gold retail at an all-time high of Rs 1.33 lakh per 10 grams.

Factors Driving the Price Surge

Several factors are contributing to the surge in gold prices, including geopolitical tensions, aggressive interest rate-cut bets, unprecedented central bank buying, de-dollarisation, and robust Exchange Traded Funds (ETFs) inflows. The relentless demand from retail and institutional buyers has put bullion on track for its strongest annual performance since 1979 and 1980. During that time, prices jumped by 126% due to the revolution in Tehran and the Soviet invasion of Afghanistan.

Historical Context

The current rally mirrors previous bull runs in gold. Notably, gold has climbed from $3,500 per ounce to $4,320 in less than two months, compared to an average 30 months it took in ordinary course, according to the World Gold Council (WGC). The biggest question on everyone’s mind is how much room is left to run. With gold’s scarcity being a major factor, prices are expected to continue sparkling.

Global Economic Uncertainties

Rising government debt, which forced the US government into a shutdown, is one of the factors contributing to global economic uncertainties. Additionally, there are growing concerns about the independence of the US Federal Reserve and whether political interference influences interest rate cuts. However, these are only ancillary factors and aren’t the main drivers behind gold’s ongoing price rise.

Demand from Gold ETFs

According to WGC data, ETF inflows topped $26 billion during the September quarter alone, and for the nine months ending September, inflows stood at $64 billion. This growing demand from gold ETFs is driving the current rally. Buyers of gold fall into two broad groups: conviction buyers, including central banks, ETFs, and speculators, and opportunistic buyers, including households.

Central Banks and Emerging Markets

Central banks, particularly in emerging markets, have increased the pace of gold purchases roughly fivefold since 2022. They bought 1,082 tonnes in 2022, 1,037 tonnes in 2023, and a record 1,180 tonnes in 2024. Emerging market economies, such as China and Russia, are switching their official reserve assets out of currencies like the US dollar and into gold. According to the IMF, central bank holdings of physical gold in emerging markets rose by 161% since 2006 to about 10,300 tonnes.

Conclusion

As the bullion bonanza continues, analysts are pegging gold to breach $5,000 per ounce in 2026. With the current rally showing no signs of slowing down, it’s clear that gold prices will continue to sparkle due to its scarcity. Whether you’re a conviction buyer or an opportunistic buyer, the long-term direction of gold is upwards. As emerging market economies continue to de-dollarise and accumulate gold reserves, it’s worth considering hitching your wagon to the golden star.

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